May 30, 2023

Twice a year, our agency principals team up with other small agency owners around the country to catch up and help each other be better.  We’ve been involved in a peer group for nearly 20 years and it’s one of the reasons we’ve been able to stay relevant and current with all the changes going on in our...

May 22, 2023

I always love talking shop with other agency owners. In this intriguing episode, I interview John Smiddy, founder, president and chief strategist at LeadPlan Marketing in Michigan. He’s also the author of the book Stop Guessing Start Marketing and the host of The Marketing Fundamentals Podcast. John got his start in...

May 15, 2023

We believe we’ve got it pretty good out here in rural America, where we enjoy a high quality of life, with plenty of great opportunities and a safe environment in which to live, work and play. It may be the world’s best kept secret. Our guest today is a person who is telling that story through his work in...

May 8, 2023

It’s always amazing how one experience in life prepares you for the ones that follow.  That’s the way it’s supposed to be, right?  Our podcast guest, Jim Marino, got his start during college working for a construction, development and marketing conglomerate in Missouri.  From there, he took his sales, project...

May 1, 2023

Most people today recognize that digital media has revolutionized modern marketing plans. Yet, nothing replaces the look and feel of a high-end magazine. Every day, millions of people throughout rural America and the world consume content found in magazines, and then they pass them along. Today’s guest has built...