Jun 22, 2021
In the last few years, communications professionals are riding the new wave of podcasts across audio streaming services. With over 2 million shows to choose from, there is a podcast for anyone and everyone, including rural Americans. In this episode of OUTdrive, Cliff Callis chats with Sarah Arnett, a Marketing Coordinator at Callis. Sarah is one of the key team members behind the podcast, and she gives a behind-the-scenes look at what it takes to produce each episode.
Sarah started as a marketing intern at Callis while earning a degree in Public Relations at the University of Central Missouri. She dove headfirst into the digital side of the industry, and since joining the team full time, has become the primary producer of OUTdrive. Cliff talks to Sarah about the rewards, and challenges, that come with creating a weekly podcast.
Tune in as Cliff and Sarah dive into the makings of the OUTdrive podcast, and what it takes to stand out amongst a sea of episodes. They also discuss Sarah’s rural Kansas roots and how growing up in a farming family instilled the values she carries into her day-to-day responsibilities as Marketing Coordinator.
What you'll learn: