Preview Mode Links will not work in preview mode
Marketing insights that drive growth. Join Megan Hartman, Callis president and CEO, for monthly marketing insights you can apply to help your brand reach, connect and convert rural American consumers. Find even more marketing insights in our articles, podcast episodes and case studies at ecallis.com

Feb 7, 2023

It’s almost that time of year again, when friends and family gather together around the TV to watch commercials, and maybe catch some football in between. That’s right - it’s time for the Super Bowl. In this episode, Ivy Reynolds returns to OUTdrive to talk all things advertising during the “Big Game,” from the average cost of a 30-second commercial spot to the top-rated ads of all time. 

Lace up your cleats and catch this Hail Mary of an episode full of fun facts and stats on America’s favorite live-TV event of the year.

What you’ll learn: 

  • Super Bowl game and marketing trivia 
  • Cliff and Ivy’s thoughts behind the cultural phenomenon of Super Bowl commercials
  • The strategy behind releasing ads on YouTube before the Super Bowl Sunday
  • A breakdown of the Top 10 Super Bowl commercials of all time
  • The effectiveness of Super Bowl commercials today
  • Draft picks of Cliff and Ivy’s Super Bowl favorites - food, commercials, halftime shows and top game moments
  • A review of the early-released ads for Super Bowl LVII