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Drive business growth with rural America marketing insights

Are you ready for actionable marketing insight you can apply to help you reach, connect and convert rural American consumers? Hop in the front seat as you’ll be riding shotgun with Cliff Callis, your OUTdrive host, as he takes you down the road to success.

Mar 14, 2022

Some of us chose our own paths in life. For others, the path is chosen for us. And if you’re Rob Hughes, the senior minister at Broadway Church in Sedalia, Missouri, the path will call you to ministry after years of working in a completely unrelated career field. In this episode of OUTdrive, Cliff sits down with Rob to talk about his unorthodox journey from the glitz of the West Coast film industry to a pulpit in the Midwest. 

Rob has been the lead pastor and head of staff for nine years, following a nine-year stint serving in ministry in the Denver, Colorado area. Prior to his calling to ministry, Rob spent 15 years working on a variety of projects as a producer, editor, and director for National Geographic, Disney, Rocky Mountain PBS, and others. In addition to church ministry, Rob also serves as a chaplain for the Sedalia Police Department, a Commissioner for the Synod of Mid-Missouri, and is a member of the Pettis County Ministerial Association. Rob earned his Master of Divinity from Denver Seminary and studied film and communications at the University of California at Santa Barbara.

The local church has always been a pillar of small-town communities. Tune in to hear about the rewards, the challenges, and the revelations that come with leading a church staff and congregation in today’s world.

What you’ll learn: 

  • Rob’s background growing up in Southern California and how it shaped his original career path into the film industry
  • The use of video in church services and the progression of video clips that suit the diminishing attention span of today’s audiences
  • Rob's unorthodox journey into ministry and what he loves about his job as a pastor - collaborating with members and staff
  • The impact of the pandemic on church attendance and active membership
  • The origin story of One Track Train and future plans for the band
  • Using new technology to communicate with the congregation and to attract new potential members to the church
  • Closing thoughts on making the case for the local church and for God's existence in today’s world