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Marketing insights that drive growth. Join Megan Hartman, Callis president and CEO, for monthly marketing insights you can apply to help your brand reach, connect and convert rural American consumers. Find even more marketing insights in our articles, podcast episodes and case studies at ecallis.com

Sep 26, 2022

Some people just know how to get the most out of life. They are constantly pursuing a new hobby or interest. They are involved in community boards and organizations. They are always in the know about the next big thing in town, most likely because they were part of the process to establish it. We often refer to them...


Sep 19, 2022

Local governments address issues that have an impact on nearly everyone who lives, works or plays within city limits. If you look around rural communities, you’ll see that many public servants are our neighbors, co-workers, and local business owners. Unlike federal lawmakers, these individuals actually have skin in...


Sep 12, 2022

The long-term success of a business hinges on loyalty. Every day, companies are competing for brand loyalty, customer loyalty, and employee loyalty. This might be most evident in the car industry. Purchases are few and far between and a customer usually has their mind made up before they walk in the door. Building...


Sep 1, 2022

2022 is a significant year for Callis & Associates - it’s our 35th Anniversary! Back in January, we started our #CallisTurns35 initiative on our digital and social channels. Every week for the first 35 weeks of 2022, we shared a lesson from each year Callis has been in business and featured a past client or project...