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Marketing insights that drive growth. Join Megan Hartman, Callis president and CEO, for monthly marketing insights you can apply to help your brand reach, connect and convert rural American consumers. Find even more marketing insights in our articles, podcast episodes and case studies at ecallis.com

Jul 31, 2023

Missouri has a rich history of winemaking and in fact has been credited with helping to save the French wine industry. Today, there are nearly 130 wineries, hundreds of grape growers and thousands of jobs in this growing industry, right here in our state. To help make it grow, the Missouri Wine and Grape Board works...


Jul 24, 2023

Every year at this time, our advertising agency is busy putting the finishing touches on the marketing campaign for the Missouri State Fair, one of our oldest clients.  We love the fair and all the traditions that make the fair what it is, which is what inspired the theme for this year’s 11-day event, held August...


Jul 17, 2023

It’s almost a perfect scenario in marketing when you’re at a place where the story practically tells itself.  Great brand with history and reputation.  Great people with a real passion for what they do.  Great products that you just can’t get enough of.  Our guest today is proud to be in that place.  Listen in on...


Jul 10, 2023

There are a lot of cool things going on in our schools today that many people might be surprised to hear about, like robotics. Innovation is driving technology and our local high school is leading the way with a nationally recognized robotics program that gives students the opportunity to create and compete on a...